UC Speaker Series, Olin Auditorium.
Drawing from her landmark new book The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power—acclaimed by The Wall Street Journal and praised in the New York Times—Zuboff outlines the consequences of putting a price on private data, and urges business leaders to pay attention, resist habituation, and come up with novel responses to this new era.
Surveillance capitalism—a concept coined by Zuboff herself—defines the current age in which we’ve all opted into the commodification of our personal information.
Sponsored by the Parlee Center for Science and the Common Good at Ursinus College.
Open to the Public.